There are many changes in SEO in recent years, and it is important for marketers to stay on top of these new trends. These changes are all focused on improving the user experience, providing faster results, and ensuring that results are relevant. Here’s a closer look at the latest in SEO. Read on to discover how you can make the most of these changes in your own marketing strategy. Now, more than ever, it is important for you to keep up with the latest in SEO.
The latest in SEO is an ever-evolving discipline. As time goes on, some optimization techniques will fall by the wayside, while others will continue to grow as intelligent as possible. Keywords, for example, are no longer king, and newer strategies for organic traffic include keyword gap analysis and competitor analysis. Ultimately, SEO is a strategic decision that is vital for your business. But before you make any changes, here are some SEO trends you should know about.
By 2022, 82% of all internet traffic will come from video downloads and streaming. This means that SEO experts must understand user intent better than ever before. Content that follows these guidelines is expected to be ranked higher than those that don’t. Also, brands should avoid forcing users to register, show pop-ups, or redirect registration forms. As VP of ContentKing, Steven van Vessum says, “There are two types of content: informational and edgy.”